The most cutting edge and technologically advanced methods are incorporated into traditional Focus Groups. Utilizing hand-held dials, participants continuously rate videos of television ads and speeches on a "moment-to-moment" basis.
The basis for gaining a snapshot is through a quantitative telephone survey. We design the questionnaire, select the survey parameters, collect and process the data. Then we analyze the results and make strategic and linguistic recommendations.
Language is the most important factor in marketing and advertising campaigns. People communicate using words. Our goal is to find the right combination of words that influence their decision making.
Using proprietary, cutting-edge survey research methods and technology, we determine the most effective words, phrases and images to successfully communicate.
We are a global and multi-lingual organization and have done work for clients in the United States, European Union, Russia, and Israel. We regularly operate in English, German, Spanish, Russian, Arabic, and Hebrew.
In 2014 we had survey research questions answered in 148 different countries and in the United States alone we fielded more than 764,824 polling questions.
Using various mobile ad delivery platforms and gaming APPS for iPhone and Android, we can reach millions of panelists, more quickly, and at lower costs, than traditional phone and web based methods.
KEEVOON Global Research is a full service survey research firm specializing in finding the right language and message to sell a particular product, person, issue or idea. We provide professional services to leading companies, organizations, governments, and elected officials. Our work is cited regularly in the Wall Street Street Journal, New York Times, Financial Times, Boston Globe, Economist, Los Angeles Times, Economist, TIME, Newsweek, FOX, BBC, BILD, and others. We specialize in market research and international survey research design of both quantitative and qualitative projects.